Tag: brand
The Board’s Role in Brand Oversight and Strategy Alignment
Often representing the emotional or relational connection between a company and its consumers, a brand can account for a significant portion of a company’s asset value.
The Biggest Benefits Of Having A Strong Brand
Most enterprises think of their brand as their outward-facing image to their customers, but a strong brand exerts substantial internal influence.
How To Onboard A New Director
Boards must be prepared to onboard new directors and facilitate a process that allows them to hit the ground running.
Board Composition Trends
With investors increasingly scrutinizing the composition, diversity and quality of boardrooms, directors serving on their board's nominating/governance committee are now in the spotlight.
Committee Briefings: Top Considerations for 2019
Investor expectations, new disclosure requirements, ESG, current and future trends–your committee agendas are filling up.