Boardrooms are under pressure to make big bets on AI while the ground is still shifting beneath them. Jean‑Philippe “JP” Maheu has been living in that tension for decades, scaling digital businesses through the first wave of internet disruption, social media’s advertising boom and now AI‑powered video. As the new chair of Moments Lab, an AI video search company, he draws on senior leadership roles at Twitter, Bluefin Labs, Ogilvy & Mather and Razorfish to help boards connect emerging technology to real revenue, customers and workflows.
In this Q&A, he shares how his board is thinking about growth, talent and resilience so they can seize opportunities—and pivot—before the market forces them to.
What are some of the most pressing topics that your board is tackling right now?
Growth and our product roadmap are the two topics we discuss most at the board level.
We want to accelerate the growth we have enjoyed over the last two years. For this, we believe that in addition to Europe, the U.S. market is a must win market. Our goal is to accelerate growth in the U.S. and be recognized as a leader in AI-powered video discovery. We are also looking at other verticals beyond the media and entertainment industry where our video discovery platform could be useful.
On the product side, we continue to innovate. A good example is the work we did for the IBC Accelerator “AI Agent Assistants” project, which culminated in a showcase at IBC 2025 in Amsterdam.
Working with fellow vendors as a collective, we built an orchestrator agent for live broadcast workflow. Multiple agents operated with each other to execute a change in the running order in a live broadcast. The live demo served as a glimpse into the TV control room of the future—one where humans work alongside agents to produce quality news and entertainment.
How are you mitigating some of your company’s toughest challenges?
Keeping pace with advances in AI is both an opportunity and a challenge. The pace of innovation in AI is tremendous and so is the amount of capital invested. The best way for us to continue to be successful is to be clear about the jobs we do for our clients, the market we should zero in and be 100 percent focused on serving our customers.
What’s new about how you are recruiting board members?
The board composition is an important dimension of our success. Our goal is to be a high functioning board that supports the CEO and executive team through strategic insights, market knowledge, access to clients and partners and mentoring on the execution side.
For this, our board needs to be composed of people with various backgrounds that bring the skills and experiences necessary to have valuable discussions, to align on a single vision and strategy and to also have the ability to pivot when necessary.
How does your board keep up with the opportunities—and risks—of emerging technologies?
Moments Lab IS one of those emerging technologies, challenging the way things have been done for decades. Each member of our board is deeply invested in the technology world and keeps abreast of the evolution and trends in the tech industry.
One thing we plan to do in the first half of 2026 is AI training to ensure we remain collectively on top of the latest trends and innovations. This AI training will likely be something that occurs twice a year at the board level.
What are your strategies to ensure your company remains resilient?
Resilience is about adaptability and grit. One of our values is customer centricity. As such we are listening to our clients’ business needs, gathering feedback and also constantly testing with our partners new features that deliver value to them. There is no better way to innovate in the application world than deploying your technology at clients and then learning from and iterating with them.
